Press Kit
Press Releases
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August 4th 2014:
A must read for Insurance Leaders
Whether you’re an insurance management veteran looking for a fresh perspective or gearing up to become the next great executive, this book’s for you.
Through personal anecdotes and a distinctive sense of humor, Maroun Mourad’s Playbook explores the good, bad, and ugly aspects of the insurance industry, encouraging a better and more efficient and profitable future to come. The best advice you can get is from someone who has been through the industry in different product lines, numerous countries, and multi-national as well as start-up company environments. Enter The Insurance Management Playbook, filled with common sense wisdom and advice, learned through more than fifteen years of international experience. This helpful handbook covers it all from superior customer and claims service to situational leadership, finance, investing, and budgeting, to the tough world of start-ups and M&A. Download release
August 5th 2014:
Policy Magazine: A New Playbook for the Industry.
Industry veteran Maroun Mourad announces the launch of his new book titled, The Insurance Management Playbook.
Through personal anecdotes and a distinctive sense of humour, Maroun Mourad’s Playbook explores the good, bad, and ugly aspects of the insurance industry, encouraging a better and more efficient and profitable future to come. Read more...
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August 6th 2014:
AME Info: New Playbook for the Industry.
Industry veteran Maroun Mourad announces the launch of his new book titled, The Insurance Management Playbook. Read more...
August 13th 2014:
Customer-Focused Insurance: An Oxymoron.
The terms “customer-centricity” and “customer-focused” are systematically sprinkled across corporate PowerPoint presentations, mission statements, brochures, and web sites. However, you rarely witness an insurance company “walking the talk” and truly delivering a superior customer experience. Read more...
August 17th 2014:
Is there a customer service issue?
The terms “customer-centricity” and “customer-focused” are systematically sprinkled across corporate PowerPoint presentations, mission statements, brochures, and web sites. However, you rarely witness an insurance company “walking the talk” and truly delivering a superior customer experience. Read more...
August 19th 2014:
How to Improve your Insurance Claims Operation and Transform it into your Front Office
This week’s blog is about the supremely important topic of claims. Though it shouldn't come as a surprise to anyone that claims teams spend a lot more customer-facing time than any other team in an insurance company, including sales and underwriting, this basic fact seems to escape many. Read more...